About Vinz Tan
I am a Creative Operations Architect who helps creative teams escape production limits and maximize their impact. With over 12 years of industry experience spanning roles from Art & Design Educator to 2D Team Lead and Studio Director, I bridge the gap between traditional artistry and AI efficiency.
I specialize in designing and deploying Hybrid Creative Operations Pipelines that integrate generative AI (such as Stable Diffusion and Midjourney) without sacrificing brand integrity, craft, or emotional resonance.
Strategic Focus & Principles
- Empowering Artists: Upskilling teams to command AI as an instrument of control and creative exploration rather than viewing it as a replacement.
- Protecting Integrity (The Hybrid Protocol): Using AI for the “base” (rapid exploration, volumetric drafting) while human taste and artistry handle the “finish” (micro-composition, emotional nuance, hand-painted polish).
- Scaling Output: Eliminating the drafting bottleneck so creative teams can deliver 300%+ higher output without artist burnout.
Featured Case Study: LuckBros — Spatial Design & Brand System
Partnership: Cooperated with Rising Formula Design Studio | Category: Mural Wallpaper & Branding
The Challenge: Macro Scale, Micro Detail
Our client required a massive 4-meter restaurant wall graphic balancing intricate cultural narrative with high visual density. Traditional workflows forced a choice: spend months hand-painting micro-details (risking deadlines) or use generic stock assets (risking brand integrity).
The Solution: The Ping-Pong Protocol
We executed a rapid iteration loop where rough hand-sketches and AI visualizations continuously informed each other. AI was leveraged as a “time machine” to jump instantly from concept sketches to near-final visual fidelity. This aligned the client immediately and eliminated the drafting bottleneck, leaving ample time for high-fidelity human polish.
The Results & Business Impact
- Velocity: Delivered 4 months of detailed artwork in 30 days, increasing production velocity by 300%.
- Business Growth: The asset quality was so high that the client expanded scope from a single mural into a comprehensive multi-touchpoint Brand Identity System.
Professional Experience
- Eyou Technology (Eyougame) — 2D Team Lead & Senior Artist (2021–2024): Built and deployed generative AI rendering systems into production across ~20 commercial mobile game titles.
- iPrima Media — Art Director & Graphic Design Trainer (2020–2021): Directed visual strategy and trained marketing teams on rapid design workflows.
- Rising Formula Design Studio — Studio Director & Lead Designer (2017–2019): Directed brand identities, packaging, commercial murals, and mascot designs.
- Dessin Professional Learning Centre — Head of Foundation Department & Lecturer (2013–2017): Directed foundation art and design curriculum, unifying courses into cohesive project-based thinking.
Education & Credentials
- Bachelor of Arts (Illustration) — Nanjing University of the Arts, China (2006–2010)
- Google UX Design Specialization — Professional Certification
- Honors: Honorable Mention in Asia Illustrations Collections (2019)